Organisers: NGO Centre for Civil Liberties
Social media have shrunk the distance between people and continents. They have become powerful tools for spreading ideas, images, fakes and emotional states - and civil campaigns as well.
What opportunities do social media present to mobilise people?
How have the most successful online campaigns developed?
What was done to make the campaign messages go viral?
And, finally, how can we persuade people to go out from social media into real life?
Yurii Marchenko, Platforma's chief editor;
Oleksandr Todorchuk, UAnimals' initiator;
Olha Kudinova, coordinator of the Pills initiative;
Moderator: Oleksandra Matviychuk, head of the Centre for Civil Liberties (Euromaidan SOS initiative, #LetMyPeopleGo campaign, and the global #SaveOlegSentsov action).